Discussion in 'Off-Topic' started by -=Lurker=-, Jan 13, 2011.
http://www.bgr.com/2011/01/13/rim-l... Boy Genius Report)&utm_content=Google Reader
thats awesome, they should keep it.
oh the pun...
This made my day.
How clueless do you have to be to miss that? One individual might have registered the domain name, but countless managers and web developers had to have run across that name during the project. Sounds like RIM has a "Yes Man" culture.
Indeed, canadian anglophone are calm and reserved as a whole, but not seeing this stuff isn't possible.
Maybe that senior management liked the fact that the pun would attract attention?
In a tech company I bet they were going for viral marketing.